Product Description
Author - Jevering - Publisher - Harcourt Brace
Good management is essential to the success of every veterinary practice. As small businesses in a competitive marketplace, the successful practices will be those that are able to respond quickly and effectively to the ever-changing needs and expectations of their clients. Responding quickly and effectively to change in this manner requires a deep understanding of and ability to work from classic business principles.
This internationally appealing edition has been largely rewritten and contains new, updated information on leadership, the role of a manager, basic financial management, marketing, communication within the practice, and how to achieve good client compliance, as well as much sound practical advice from the author. Aimed at practice owners and managers, and those with a vested interest in understanding business management in veterinary practice, the book explains the core principles involved in running a business.